Gifts He'll Dig!

Favorite three things in shop: Oboz insulated boots, Black Diamond backcountry skis, Fisher ski poles.

 Black Diamond Glidelite , Darn Tough, Oboz are all things he’ll dig.

Black Diamond Glidelite , Darn Tough, Oboz are all things he’ll dig.

Why? Oboz boots are awesome! They have amazing grip and traction. I have the non-insulated Bridgers and they're really warm, so I can only imagine how warm the insulated ones are! Perfect for a winter up here. The skis and poles because I really like backcountry skiing, and these Black Diamond skis are a fun new way to experience the outdoors. The poles are really complementary to the skis. We have two pairs in our rental fleet for anyone looking to try before they buy.

Staff Holiday Picks


Areas of expertise/interest:Traveling, backpacking. Her three favorite things in shop: Osprey Tempest 20, North Face Novelty Glacier Pullover, Gibbon Slackline.

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Why? Osprey packs are my favorite packs out there! This one has great versatility-- it's the perfect size for textbooks or a day hike. The North Face pullover I love! It's so comfy and warm, great as a layer or on it's own. If you haven't tried slacklining, you should! It's a great way to improve your balance, and is super fun to do with friends and family.

Skhoop, Osprey, Smartwool...just a few of our favorite things

This holiday season we’ll be featuring our staff’s favorite items (hint they make great gifts). Kyleleen’s areas of expertise: Skijouring (skiing with dogs) and alpine skiing

 Favorite 3 things in the shop: Osprey, Smartwool, Skhoop skirts

Favorite 3 things in the shop: Osprey, Smartwool, Skhoop skirts

Osprey Daylite Plus, Smartwool 250 Baselayers, Skhoop Insulated skirts


Why are they favorities? Smartwool baselayers because they're the best for outdoor layering, and provide a ton of warmth. They're also comfy against skin, which is key! The Daylite because it's the perfect size and has a great amount of compartments for dog treats, snacks, and water. Skhoop skirts because you can throw one on over some baselayers and go out for a pint! Kyleleen recommends South Shore Brewery.

Our next big ADVENTURE

Dave and I super excited to announce that beginning May 15th we will be your new hosts for the Blue Wave Inn and a new restaurant located right next door opening around June 15th. Our vision is to offer a full service destination on Lake Superior with unmatched service and hospitality.

We are hiring full-time and part-time positions. Join our team!

Cook/Chef/Culiinary Coach (Full-time)

Applicants must possess the ability to work as a team with owners and staff to design recipes and menus with the following qualifications:

  • Associate Degree in Culinary Arts required (Bachelor’s preferred)
  • 2+ years’ experience in a full-service restaurant and ideally 2+ supervisory experience
  • Excellent communication and organization skills
  • Dedicated to food quality and control
  • Strong knowledge of proper food handling and sanitation standards
  • Food preparation and cooking, plating, presentation
  • Kitchen maintenance and cleaning
  • Maintaining and ordering stocks and supplies
  • Computer skills menu costing required

Full time salaried position commensurate with experience. Submit resume to

Hospitality Manager (Full-time)

Seeking optimistic and genuinely  happy person to lead a team and over see new start up opportunity with great growth potential; boutique hotel and casual, fun restaurant. Responsible for overall hotel guest experience, oversee housekeeping staff, barista and waitstaff duties. FT salaried position commensurate with experience. Submit resume to

Cooks/Kitchen Staff & Baristas/Waitstaff (Full-time & Part-Time)

Bring your energy and culinary skills to a new casual and fun restaurant on the south shore of Lake Superior. Support the team in the preparation and delivery of food while following all recipes, direction and standards expected. Submit employment application. Click here or stop in for an application.

  • Participate in the guest experience while maintaining a safe and clean environment.
  • Work as a team to deliver a high level guest experience.
  • Possess creative ability
  • Uses time efficiently.
  • Ability to accept constructive criticism while dealing calmly and effectively in high-stress situations.
  • Adhere to safe and sanitation standards.
  • Ability to interpret a variety of instructions furnished in written and oral form.
  • Must be available to work days, weekends, and evening shifts.
  • One year of restaurant experience preferred. We will train the right candidate

Spring. Coming soon.

This past weekend Phoebes were chirping while we were out putting in maple syrup taps. Surely, it’s a sign of spring. The sun is warmer, the days are longer but the snow and ice still remain. This time of year we anxiously await the melting of winter and the departure of ice in Lake Superior's Chequamegon Bay which makes way for spring rains and mud season. Mud season could at times be considered the fifth season in the northern Wisconsin where the transition from winter to spring is often times drawn out. Some years there’s still a few chunks of ice floating in the bay around mid may. Will this year be the same?

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Although we love winter it’s time to think spring and everything that follows. Waves. Smelting. Migration. Fishing. Paddling. Sailing. Beach combing and days spent experiencing Lake Superior, the great inland sea,  transform from a solid mass of ice to a vast playground.

This year we’re going to track the ice out conditions and have a little fun while we’re at it!  

Think you know when the ice will go out and make way for open water in the Bay? Stop in to the shop and put your guess into our Yeti Hopper cooler or comment on our Facebook and Instagram pages with the date you think the ice will move out and we will have open water in front of the shop.

When the ice goes out and the waves are crashing on the beach, we will draw a random winner from all of the comments and entries. The lucky winner will be sporting a new Yeti Hopper!

Layering 101

The key to outdoor cold weather comfort is layers. Consider your activity level and length you'll be outside to determine the weight of insulation needed. The best of of layering is the ability to add and remove layers to regulate your temperature for the duration of your activity.

Base Layer, insulation and weather protection are the three keys to layering effectively. You'll be ready to get out there!


5 Reasons Shopping Local is the Best

With two locally owned shops in Ashland we have unique gifts and fun items for everyone on your list this holiday. Check out our women's clothing boutique, Solstice, on Main Street in downtown Ashland for inspired, fashionable and unique clothing and accessories. Looking for something a little more sporty and active head down to our gear store, Solstice Outdoors to find your favorite outdoor brands. Here's why we think shopping with us is awesome!

  1. Extended holiday hours at both locations
  2. Free gift wrapping
  3. Helpful personal shoppers that will help you select awesome gifts
  4. Easy parking
  5. Two great stores filled with unique gift

Gifts for the Active Adventurer

Looking for the pefect gift for the person always on the go. You can't go wrong with a Hydroflask flip mug, BUFF and Petzl pocket knife. If they dig the white stuff give them a pair of Tubbs snowshoes, a Swix waxing iron or wax. It's always wonderful to get something you will actually use!

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Amazing Gal Gifts

Our picks for all those amazing gals on your list. She's love to rock in style with a Duluth Pack Shell bag. Kick back and relax with a good bottle of wine, an Opinel knife and cork screw combo and GSI collapsible wine glass and bag. Can't decide what to get? A Solstice and Solstice Outdoors gift card is always perfect.

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Ho Ho Ho....A Solstice we will go for the best gifts!

The countdown to Santa coming down the chimney is on! Only 27 days to go. Time to get gifting. We're like Santa's little elves this time of year spreading holiday cheer with our handpicked selection of some of our favorite items throughout the shop for everyone on your list. Who better to start with than those outdoorsy kiddos.

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Check out the Nalgene Lunch Buddy, Big Agnes Little Red, Smartwool socks, Tubbs sno glow snowshoes and Opinel junior knife and more in the shop.

Gearing Up for Fall


A slight chill in the air and the fact that October is just around the corner is triggering thoughts of autumn. It's the most wonder time of they year in the shop.  We've got new clothing and gear arriving daily for hiking in the woods, late season camping and preparing for hunting season. We're excited to announce that we will be one of only a few dealers in Wisconsin carrying Sitka Gear. Sitka has turned clothing into gear that works, lasts and is so versatile you'll want to wear camo everyday! Join us for a special brand launch on Thursday, October 5th to view the waterfowl and whitetail collections. As we continue to innovate and bring new products into the store, we will continue to stock a variety of products that a essential for outdoor active endeavors such as Petzl headlamps, Yeti Tundra Coolers and the all new Load us it's more than just a bucket. Stop in and see all the new colors of the season in the shop.


Prepping like a Pro

Be a pro and check that stove before you go. No amount of packing, repacking and planning matters more than having a way to cook that coffee and food at camp. Start your packing by testing out that old or new stove before you go. A simple check to make sure it lights and is running well at home will save you a lot of headaches on the trail. Take a few minutes to test, check fuel and clean it. Not sure how to do it. Check with your manufacturer and find easy how to videos like this one from our friends at MSR.


Route 2 Road Trippin'...Montana Bound

In Northern Montana, just south of the Canadian border are over a million of the most spectacular acres in the National Park System. This a landscape of ancient western cedars and snow capped peaks.

Glacier.  The Park was founded in 1897.

Drive the Going to the Sun Road. It's a spectacular introduction to the park. Hike to Apikuni Falls and spend a couple of nights in the back-country. Rangers can hook you up with a nice route for a couple days. Reward yourself with a night and dinner at Apgar village lodge.

Don't forget to bring sturdy boots. Our pick is the Salomon Discovery GTX. And don't forget the bear spray!

Route 2. Next Stop...Bemidji Minnesota

Everyone loves a roadside attraction. Paul Bunyan and the iconic stop in Bemidji Minnesota. After a quick stop for a photo opt with Paul Bunyan and old "Blue", we would chill at a campfire with our trusty Chaco Z Cloud sandals, Helinox Chair One (you'll want two), the Yeti Colster to keep our favorite beverage cold; the Royal Robbins Throwback Shirt and the Kuhl woman's Mable plaid shirt.

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 Bridge in Bemidji

Bridge in Bemidji

On the road, up there on Highway 2, just west of the Iron Range there's an old steel bridge over the Mississippi River. Up there in the headwaters on a foggy summer morning you might run into the ghost of Mark Twain, Woodrow Wilson Guthrie, or Jim Harrison. How many others in the mist?