Gearing Up for Fall


A slight chill in the air and the fact that October is just around the corner is triggering thoughts of autumn. It's the most wonder time of they year in the shop.  We've got new clothing and gear arriving daily for hiking in the woods, late season camping and preparing for hunting season. We're excited to announce that we will be one of only a few dealers in Wisconsin carrying Sitka Gear. Sitka has turned clothing into gear that works, lasts and is so versatile you'll want to wear camo everyday! Join us for a special brand launch on Thursday, October 5th to view the waterfowl and whitetail collections. As we continue to innovate and bring new products into the store, we will continue to stock a variety of products that a essential for outdoor active endeavors such as Petzl headlamps, Yeti Tundra Coolers and the all new Load us it's more than just a bucket. Stop in and see all the new colors of the season in the shop.


Chick Deals...Womens EXPO Specials

Ladies be sure to stop by and see us at the Garland City Womens Expo this Saturday after the Chick-uamegon Women's Only Run for special Chick Deals! Here's a sneak peak at a few of our special Chick Deals...

50% Off ALL TOMS Shoes

Buy 2, Get 1 Free Select Smartwool and Goodhew socks

20-50% Off Activewear 

Plus register to win a Solstice Gift Card!






We want to hear from you...Training Team Survey

Let's hope the great meltdown, mud season, clearer roads and trails is near. With warmer temps and the arrival of spring comes the opportunity to get outside and start running again for those of us who trade our running shoes for ski boots. In preparation for our 2013 10K and Half Marathon Training Program we want  your feedback.  Please take a minute to tell us what you think about this year's training program:   Take the survey...

Woman Rule this Weekend

If you’re a woman in the Chequamegon Bay Area this weekend you’ll want to stop by and see Solstice Outdoors; Ashland's premiere outdoor store at the Bay Area Woman’s Expo on Saturday, November 10th from 9-4:00p.m Here’s a sneak peak at a couple of our favorite things that will be on sale at the Woman’s Expo…

Goodhew merino and bamboo socks. Super cute, durable and made in the USA!  Buy 2, Get 1 Free

50% Off prAna yoga mats, accessories and Zumba Slip On Dancers

At 10a.m. grab your running gear and join in the Chick-uamegon 5K and 10K Race sponsored by the Ashland Chamber of Commerce. Shopping, learning and running….what could be better!

WhistleStop Marathon Madness

With only days until the 15th Annual WhistleStop Marathon and Half Marathon we're gearing up for a busy race weekend. Solstice Outdoors is really excited to be a major sponsor this active community event that finishes just a block from our store on Main Street.

Come see us at the EXPO on Friday at the Bay Area Civic Center for all your last minute race day gear and nutrition. New this year are Big Expo Specials on The North Face, Salomon and Moving Comfort performance apparel, Smartwool socks buy three, get one free and more! Plus we'll have a large selection of race day nutrition from GU, Clif and Hammer all conveniently located in the Expo. 

Be sure to check the WhistleStop event guide for your discount coupon good for in-store purchases this weekend.

Race Weekend Store Hours

Friday 10AM-9PM

Saturday 9AM-5PM

Sunday 11AM-3PM

Happy running!



New Mountain Bike Trail Building Project in Bayfield

Come help build the bike trail and get a $10 Solstice Outdoors Gift Certificate this Sunday!

Have you heard what’s happening in our backyard? A group of dedicated mountain bikers and community members have begun building a 2 mile single-track loop at Mt. Ashwabay in Bayfield. Check out the work that’s already underway…


Volunteers are needed to help with a trail building session this Sunday, July 15th. Anyone interested in helping move some dirt should meet at the mountain bike trailhead at 1:00 PM, which is located on the left of Ski Hill Road about 200 yards before the entrance to Mt. Ashwabay. Work will be done at the top of the tubing hill to the south of the Pines XC trail.

As an incentive Solstice Outdoors is offering a $10 Gift Certificate to everyone who comes out to move some dirt. Volunteers should bring gloves, water, bug dope, and an energy source for yourself. We hope to see you on out there!


WhistleStop Marathon & Half-Marathon

It’s May 1st and today is the early bird registration deadline for the 15th Annual WhistleStop Marathon and Half Marathon. Register today and save a few bucks! This year Solstice Outdoors is excited to be one of the sponsors of this premiere race that starts in Iron River, Wisconsin and ends just 1 block from Solstice in Ashland, Wisconsin. There’s plenty of time to start training…Stay tuned for more information about our Solstice 10K and Half-Marathon Training Team which will start in June! More information will be available soon.